Corporate Representation in Film, TV, Advertising, & New Media

Catalog description

This course critically explores how corporations and the people who work in them have been represented in film, television, advertising, and digital media and what corporate communication specialists can learn from this rich visual history. Course readings will include material from the fields of film studies, visual studies, cultural studies, advertising, and corporate communication. Assignments include close textual analysis of screenings, in-class presentations, take-home midterm, and a final 15-page research paper.This will be an elective course in the MA Corporate Communication Program.