Industry and Competitive Analysis: An Interdisciplinary Approach

Catalog description

This course will focus on the in-depth analysis of one specific company or industry [which may change from semester to semester]. The purpose of thecourse is not to make students into experts on a specific company or industry, but rather to help students learn to explore, in depth, relevant and current issues affecting a company or industry from an interdisciplinary perspective. As well, the approach is designed to develop an understanding of the various social and policy concerns underlying many business problems. The course will be divided into loosely-coupled modules that will include case analysis.