Basic Graphic Communication: Design and Advertising Layout

Catalog description

This studio course introduces the graphic design process and methodology. Conceptual and creative thinking is stressed and understood through problem-solving assignments based on research, readings, and classroom demonstrations. The student is introduced to graphic design principles and exposed to historical and contemporary models and current standards of advertising and design. The Macintosh computer is included as the primary graphic design environment. ART 2050 is a prerequisite for all advanced Graphic Communication courses.