NBAY 5695
Strategic Communication
Cornell University · UGRD · Fall 2026
Catalog description
Whether you’re pitching to VCs, negotiating deals, or leading cross-functional teams, your ability to communicate determines your success. Strategic communication means delivering clear, targeted messages that drive action across diverse stakeholders—from technical teams to C-suite executives, from regulatory bodies to investment committees. Stakeholder-Specific Communication: adapt your communication style for different audiences; navigate cultural and professional differences in global business contexts; explain technical concepts to non-technical stakeholders; executive presence & leadership communication; develop the gravitas expected of senior professionals in your field; handle difficult conversations, negotiations, and crisis communications; influence without authority in matrix organizations.
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