NBAW 5300

New Venture Management

Cornell University · UGRD · Fall 2026

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This course is designed to provide foundational insights a tools for students considering developing, joining, investing in, or partnering with massively scalable (ie: potentially venture backable) ventures (startups). The course will introduce students to foundational topics in entrepreneurship, including a framework for developing an entrepreneurial strategy. The assigned work focuses on the key choices of customer, competition, technology and identity that founders should make, as well as whether ventures pursue a control versus execution focus.

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Class #cornell_2-NBAW5300Fall 2026UGRD1 credits
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