NBAB 6220
Marketing Strategy
Cornell University · UGRD · Fall 2026
1 section
Catalog description
Sustainable competitive advantage is derived from maximizing customer closeness while building positive competitive differentiation. This course covers the key frameworks, best practices, and approaches used effectively by strategic marketers.
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Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #cornell_2-NBAB6220Fall 2026UGRD1-2.25 credits
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