Strategy Formulation and Competitive Analysis

Catalog description

The course will help students develop their strategic thinking, strategy formulation and strategic analysis skills. It will use a series of cases involving companies in different strategic situations such as in an emerging industry, mature industry, transforming industry, network effect industry, etc. and engage students in developing and / or evaluating appropriate strategies in these varied situations. It will help build a skill in formulating strategy, refining strategy and very importantly evaluating strategy.