Managing a Culture of Innovation

Catalog description

Innovation is not just ideas, but getting ideas to measurable impact for your customers or employees. While the word innovation is pervasive throughout engineering and business, developing and managing a culture of innovation has only been mastered by few organizations. In fact, no company has remained on the Dow Jones Industrial Average since its inception. Why? Because implementing a culture of innovation is very difficult and is mired by a lack of understanding of proven innovation strategies, competencies, and tools. In this course, you will learn a systematic approach for developing and managing a culture of innovation. You will learn how to develop an innovation strategy to better meet your organizations goals and customer needs. In addition, we will take time to dive into innovation competencies, such as design thinking, lean start-up, and making, along with learn several innovation tools including hackathons, open innovation challenges and competitions, and corporate venture arms. Lastly, we will discuss how to implement and scale your innovation strategies to deliver impact for your customers and organization.