MKTG 3665

Digital Marketing

University of Connecticut-Hartford Campus · UGRD · Fall 2026

1 section

Catalog description

(Also offered as BADM 3665 .) This course provides an introduction to digital marketing strategies. Students learn to align digital marketing strategies with companies' overall marketing goals, and to understand the major tools of digital marketing, such as web research, analytics, search engine optimization, online ads, and social media. Students gain experience developing, implementing, and evaluating digital marketing strategies.

Sections

Current meeting, instructor, credit, and enrollment details

Updated 7 hours ago

001

Availability not recently verified

Class #connecticut_hartford_campus-3057Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
Meeting dates: —
Location: —
Instructor: Staff

Class numbers and section codes come from the registrar.

Spot missing or incorrect course data?