BADM 3750
Introduction to Marketing Management
University of Connecticut-Avery Point · UGRD · Fall 2026
1 section
Catalog description
(Also offered as MKTG 3101 .) This course provides an introduction to key marketing principles and the foundation for advanced marketing electives. Students learn to explain the role of marketing in organizations, evaluate strategies and formulate recommendations. Students gain experience in using data to develop and effectively communicate marketing decisions.
Sections
Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #connecticut_avery_point-0764Fall 2026UGRD3 credits
- Days & times
- No scheduled meeting time
- Meeting dates
- —
- Location
- —
- Instructor
- Staff
Class numbers and section codes come from the registrar.
Spot missing or incorrect course data?