BUSE 253

Marketing Research

Columbia College Chicago · Fall 2026

1 section1 open now
Add to a schedule

Catalog description

This course surveys the many types of research, qualitative and quantitative, used by marketers to facilitate decision-making. It emphasizes the rationale behind each technique, and students will strategize, design and conduct a research study. Special attention will be paid to audience research.

Sections

Current meeting, instructor, credit, and enrollment details

Updated 4 hours ago

01

1 openSeats: 27/28 seats Last recorded: Jul 27, 2026, 7:07 AM
Class #4471Fall 20263 credits
1 available27 enrolled28 capacity0 waitlist
Days & times
We · 12:30 – 3:20 PM
Meeting dates
Sep 8 – Dec 19
Location
618 S Michigan 516
Instructor
Peter Van Veen
Details checked 5 hours agoSeats checked 5 hours ago
Class numbers and section codes come from the registrar.
Spot missing or incorrect course data?