MKTG 478
STRATEGIC MARKETING
Columbia College · UGRD · Fall 2026
1 section1 open now
Catalog description
Examination of the role of the marketing manager in analyzing, planning, implementing and controlling the marketing programs of an enterprise. Case work is used. Prerequisite: MKTG 210 and senior standing.
Sections
Current meeting, instructor, credit, and enrollment details
ADE
11 openSeats: 14/25 seats Last recorded: Aug 7, 2026, 1:12 PMClass #233929Fall 2026UGRD3.0 credits
11 available14 enrolled25 capacity0 waitlist
- Days & times
- M/T/W/Th/F/Sa/Su -
- Meeting dates
- Oct 26 – Dec 19
- Location
- —
- Instructor
- STAFF STAFF
Details checked 3 hours agoSeats checked 3 hours ago
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