MKTG 4650
Promotion Mgmt & Strategy
University of Colorado Colorado Springs · UGRD · Fall 2026
1 section1 open now
Catalog description
Emphasizes the coordinated usage of the promotions mix elements in order to synergize marketing efforts. Topics include advertising, direct marketing, internet and interactive marketing, sales promotions, public relations, and personal selling. The impact of buyer behavior on promotional strategy is examined and several communication models are analyzed. Prer., MKTG 3000. Junior standing.
Sections
Current meeting, instructor, credit, and enrollment details
001
8 openSeats: 0/39 seats Last recorded: Aug 8, 2026, 11:31 PMClass #10273Fall 2026UGRD3.00 credits
8 available39 capacity
- Days & times
- F 1340-1620
- Meeting dates
- Aug 24 – Dec 19
- Location
- Dwire Hall 101
- Instructor
- Andrew Czaplewski
Details checked 2 hours agoSeats checked 2 hours ago
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