The Business of Hollywood

Catalog description

This course offers an in-depth exploration of the intricate business landscape that drives the Hollywood entertainment industry. Students examine the full spectrum of Hollywood’s operations, from development and production to distribution and exhibition. Key topics include the economics of film and television production, studio and independent film financing, the roles of agents and managers, marketing and distribution strategies, and the impact of digital media on traditional Hollywood models. Students explore current trends and challenges facing the industry, including streaming services, global markets, and the evolving role of intellectual property. Semester(s) Offered: Offered as needed