Intro to Visual Rhet. & Design

Catalog description

Introduction to Visual Rhetoric and Document Design explores how images and other visual texts influence audiences in today's writing and communication landscape. The use of visual imagery in advertising, art, film, social media, publishing, technical documents, nonprofit work, and other contexts can be subtle, direct, or provocative. By thinking about images and visuals as rhetorical texts, we explore how they persuade or create meaning and, in turn, can significantly impact our understanding of the world. This course will introduce students to the theory and practice of visual rhetoric and document design in a variety of contexts. As part of the coursework, we will analyze, discuss, write about images and visual texts, as well as produce digital and visual media with image editing software.