MKT 215

Advertising and Public Relations 3 Credits. 3 Lecture Hours. 0 Lab Hour

Cincinnati State Technical and Community College · UGRD · Fall 2026

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A course on concepts and techniques used in public relations, advertising, and other promotional methods. Topics include: consumer behavior, agency and client relationships, integrated marketing communications, developing and executing creative strategy, and selecting appropriate media for advertising effectiveness. Prerequisites: MKT 101 or MKT 105 or MKT 115 View Sections

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Class #cincinnati_technical_and-1245Fall 2026UGRD
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