SM 4200Applied Sport Marketing

University of Central Missouri · 3 credits · UGRD

Catalog

Examination of the elements of strategic sport marketing process and its applications to developing sport marketing plans. Topics include analysis of market contingencies, segmenting, targeting, and positioning, and various promotion and marketing mix strategies as they relate to organizations in the sport industry.

Recent sections

Fall 2026 · 1 section

Aug 17 – Dec 11

Section	Days & time	Location	Instructor
0Class #10587	0800-0915	WARD EDWARDS 3401	Kim, Dae Yeon