MK 378
Marketing Research
Central Methodist University · UGRD · Fall 2026
1 section
Catalog description
Study of marketing research theory and practice and their real world application to small and large businesses. Includes case studies of contemporary ideas in marketing research and their execution. Emphasis on hands-on work with reviews and suggested revision of marketing plans of local businesses. Prerequisites: MK330 - Marketing and MA105 - Elementary Statistics
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Availability not recently verifiedClass #central_methodist_graduate_and_e-0548Fall 2026UGRD3 credits
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