MK 366

Advertising

Central Methodist University · UGRD · Fall 2026

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Hands-on approach to the advertising campaign and stresses the utilization of marketing research for the development of creative concepts and strategy. Emphasis is placed on problem-solving and the production of copy and visuals as well as the refinement of presentation skills. This is a project-intensive course. Prerequisites: MK330 - Marketing

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Class #central_methodist_graduate_and_e-0547Fall 2026UGRD3 credits
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