Artificial Intelligence for Business Management

Catalog description

In an era marked by rapid technological advancements and an abundance of data, the role of Artificial Intelligence (AI) in transforming business practices has become pivotal. This course aims to demystify AI and elucidate its rapidly growing influence in the business world. We will cover the fundamentals of AI, its practical applications in various business sectors, and the strategic integration of AI in business processes. Throughout this course, students will delve into the core technologies underpinning AI, including deep learning, computer vision, natural language processing, and generative AI, and explore how these technologies are revolutionizing marketing, finance, accounting, operations, supply chain management, and customer relations. The course also provides a high-level overview of how AI is employed in decision-making and improving business operations. Furthermore, the course addresses the crucial aspects of ethics, legal compliance, and societal impacts of AI implementation in business. By exploring case studies and real-world applications, students will gain a nuanced understanding of the opportunities and challenges presented by AI in the business context. This course requires no coding background and is tailored for management and business students. Familiarity with basic statistical methods (e.g., linear regression) is needed. Offered as OPMT 481 and SCMG 481 . Prereq: MBAC 511 or MBAP 403 or SCMG 433 or BUAI 433 .