MBAP 456P

Product Development & Delivery

Case Western Reserve University · UGRD · Fall 2026

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The success of product development depends on product manager's ability to engage with and learn from diverse types of stakeholders (including customers and end users) during the development process and to integrate that knowledge in converting evolving product ideas into tangible features and capabilities. At the same time, the PM needs to execute the product development process efficiently so that the product is delivered in time, cost, and quality. These two are in many situations in tension and product manager's role is to successfully manage this tension so as to deliver a viable product. This course will serve as the introduction to contemporary product development processes called commonly as agile development. We will discuss the idea and motivation for agile development, key agile development principles, and associated techniques. We will focus on providing a broad overview of the roles and responsibilities of different developer and user categories as part of the agile development to cater for how such features can be developed as part of the product design process. We will also examine principles agile organization and management, project management principles, and approaches that help product managers evaluate development processes and related outcomes.

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Class #case_western_reserve-MBAP456PFall 2026UGRD1.5 credits
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