Product Management Essentials

Catalog description

This course prepares students to understand and use the essential product management concepts and practices of product innovation. Students will acquire the skills to compose a well-defined, worthwhile customer problem to solve, specify an innovative product solution concept, design, price and quantify a compelling customer value proposition, and set a path for continued product success. These skills are used in the critical, early stages of every new product or service idea. This 6-unit course emphasizes learning-by-doing to achieve the learning objectives. You will work on a hands-on, course-long project focused on a problem space selected by the student and approved by the instructor for course fit. Recitation sessions are remote and optional. Course Website: https://mse.s3d.cmu.edu/applicants/course-offerings.html