MKTG 3423
CONSUMER MOTIVATION AND BEHAVIOR
Cameron University · UGRD · Fall 2026
1 section
Catalog description
An examination of the internal and external influences on buyer behavior; analysis of the b uying process; consumer decision -making; and aggregate consumer behavior over time.
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001
Availability not recently verifiedClass #cameron-MKTG3423Fall 2026UGRD3 credits
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