TMP 413
Building Brands
University of California Santa Barbara · UGRD · Fall 2026
1 section
Catalog description
A key part of developing a successful business is to build a well-regarded brand. In this course, students learn the fundamental of building individual, product, and organizational brands. The course emphasizes strategies and tactics for brand building and brand management in technology-based companies.
Sections
Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #california_santa_barbara-11097Fall 2026UGRD
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