TMP 120
Fundamentals of Business Strategy
University of California Santa Barbara · UGRD · Fall 2026
1 section
Catalog description
An introduction to business strategy, principles and practices required for business success in the competitive market place. Students are exposed to key management theories, models and tools including competitive strategy, finance, planning, new product development, marketing, leadership and others.
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001
Availability not recently verifiedClass #california_santa_barbara-11008Fall 2026UGRD
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