COMM 121
Persuasion
University of California, Merced · UGRD · Fall 2026
1 section
Catalog description
Analyses and synthesizes current persuasion theory to understand how messages influence attitudes and behaviors. Topics covered include: theories for altering attitudes and behaviors, the persuasion process, and the use of persuasion in applied contexts.
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001
Availability not recently verifiedClass #california_merced-0444Fall 2026UGRD4 credits
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