MGT 456

Personal Branding

University of California Davis · UGRD · Fall 2026

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Course Description: Learn how to use the cornerstone principles of corporate branding and content marketing to define and create a personal brand in four phases using E.P.I.C. Framework: Establish: Discovery and Vision; Package: Content and Packaging; Inform: Dissemination; and Cultivate: Growth and Management.

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Class #california_davis-6211Fall 2026UGRD2 credits
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