MGT 247

Customer Service as a Marketing Tool

University of California Davis · UGRD · Fall 2026

1 section

Catalog description

Course Description: Understanding the distinct features of services, how to create value through service, methods of building strong relationships with customers, methods of measuring and building customer satisfaction, and measuring the financial impact of service improvement.

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Class #california_davis-6105Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
Meeting dates: —
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Instructor: Staff

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