MGB 454B
Marketing Analytics
University of California Davis · UGRD · Fall 2026
1 section
Catalog description
Course Description: Surveys a variety of marketing analytics applications, training students to identify (i) what questions data can answer, and, conversely, (ii) what data is needed to answer a question.
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001
Availability not recently verifiedClass #california_davis-6616Fall 2026UGRD2 credits
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