Cruise Ship Business & Operations

Catalog description

This course is designed to equip students with a deep understanding of cruise operations and management, as well as providing an essential overview of elements relating to life and work on a cruise ship from both an employee and a customer perspective. Students will have the opportunity to develop a detailed knowledge of the cruise industry, especially cruise marketing and cruise management. Topics include history, marketing of the cruise line industry, sectors and global trends, ship design, operations, career opportunities, customer service, regulation, safety, crisis management, among others.