COMM 450

Public Relations Campaigns

California Lutheran University · UGRD · Fall 2026

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An opportunity for students to apply processes, techniques, methods and ethical principles of public relations to case studies and real-world scenarios. Students will be involved in the full scope of PR management-research, planning, implementation and evaluation-to develop viable strategic PR plans. Prerequisite: COMM 342.

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Class #cal_lutheran-0670Fall 2026UGRD4 credits
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