MGM 301LR
Introduction to Marketing
University at Buffalo · UGRD · Fall 2026
1 section
Catalog description
Examines the distribution of goods by marketing agencies. Considers the nature and scope of marketing problems, behavior of industrial buyers and consumers, channels of distribution, pricing, selling, marketing costs, efficiency, and governmental regulations.
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001
Availability not recently verifiedClass #buffalo-MGM301LRFall 2026UGRD3 credits
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