Entrepreneurial Management in Adversity

Catalog description

Companies get into trouble all the time -- making wrong products for the market, failing to meet sales quotas. This course examines actions a company must take in adverse conditions. There is never enough time to hire consultants, do research, hire new employees. Top Management must make decisions, often with insufficient data and alternative 'sub-optimal' options. Primary objectives are to understand analysis and rapid action when faced with adversity; identify the cause of adversity, building solutions to prevent reccurrence or give management the skills to solve problems; and develop recommendations and action plans to 'sell' to the Board of Directors.