Small Business and Entrepreneurship

Catalog description

This course provides a comprehensive review of the marketing, operational, financial, product, service and business strategy and plans that must be mastered and developed as foundation for start-up of a small business or entrepreneurship enterprise. In addition, the growth of existing business, through Intrapreneurship, is also covered. Students are required to develop a comprehensive business plan for a business of their own choice and which is acceptable to the instructor.