COM 322Advertising Media Planning

Bradley University · 3 credits · UGRD

Catalog

Development of media plans and schedules to deliver advertising messages to target markets in media audiences. Advertising media vehicles evaluated in terms of creative requirements, audience characteristics, and cost efficiency.

Recent sections

Fall 2026 · 1 section

Aug 26 – Dec 19

Section	Days & time	Location	Instructor
01Class #26FA-COM-322-01	Tu · 9:00 – 10:15 AM	GCC 216	Christopher J Marsh