MKT 4450
Product Planning
Bowling Green State University-Main Campus · UGRD · Fall 2026
1 section
Catalog description
On demand. Issues and concepts related to planning, development, management and analysis of products. Emphasis on role of new products in corporate strategy; process, organization, research and oversight of new product development and management of existing products.
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001
Availability not recently verifiedClass #bowling_green_main_campus-MKT4450Fall 2026UGRD3 credits
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