MGMT 506

Marketing For Managers

Binghamton University · UGRD · Fall 2026

1 section
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The marketing environment; ethical issues, consumer behavior, marketing planning; product, price, promotion and distribution decisions. Emphasis on understanding the impact on marketing of strategic development. Prerequisite: MGMT 501.

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Class #binghamton-MGMT506Fall 2026UGRD4 credits
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