• Marketing and Management in Spain

Catalog description

Theoretical and practical concepts of marketing and management in the semi-globalized world. The significant challenges globalization presents to management and marketing, specifically in the context of Spain. Business terminology and reality in a Spanish business environment. Prerequisites: ( SPA 202SU or SPA 202UZ ) or SPA 261S . Offered: Spring. Special Notes: This course is only offered as part of the Semester in Segovia program. This course carries cross-credit in business.