BUS 420
• Marketing Seminar
Bethel University · UGRD · Fall 2026
1 section
Catalog description
Capstone course in the marketing emphasis. Main course elements include case study analysis where students integrate prior course knowledge with relevant brand examples. Students utilize critical and ethical analysis of marketing practices and develop marketing strategies and plans with a real client. Prerequisites: BUS 318G ; BUS 321 ; BUS 324 and all business core courses except BUS 481 and Senior standing. Offered: Fall, Spring.
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Availability not recently verifiedClass #bethel_2-0313Fall 2026UGRD4 credits
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