BUS 201
Marketing Principles
Bergen Community College · UGRD · Fall 2026
Catalog description
This course introduces the student to the principles, functions, and tools of modern marketing practices. The interrelationship among product, price, promotion, and distribution decisions on the success of an organization is emphasized. The impact of the economic, competitive, socio-cultural, technological, and legal-regulatory forces in the marketing environment are explored. The similarities and differences in the marketing of goods, services, and ideas are considered.
Sections
Current meeting, instructor, credit, and enrollment details
012
9 openSeats: 26/35 seats Last recorded: Aug 13, 2026, 3:17 PM- Days & times
- Tu · 11:00 AM – 12:15 PMTh · 11:00 AM – 12:15 PM
- Meeting dates
- 09-02-2026-12-21-2026
- Location
- Pitkin Education Center B-209; Pitkin Education Center B-209
- Instructor
- Smith, L
B011
9 openSeats: 22/31 seats Last recorded: Aug 13, 2026, 3:17 PM- Days & times
- We · 11:00 AM – 12:15 PM
- Meeting dates
- 09-02-2026-12-21-2026
- Location
- Pitkin Education Center S-134; Hybrid ONLINE
- Instructor
- Deane, L
Section notes
These are courses with a lecture that is online and a lab that meets in person. Online lectures can be asynchronous with no virtual class meetings or synchronous with required virtual meetings on posted days/times. For add'l info visit: <a href="https://bergen.edu/online" target="_blank"> bergen.edu/online</a>
W097
1 openSeats: 34/35 seats Last recorded: Aug 13, 2026, 3:17 PM- Days & times
- (Asynchronous Lecture)
- Meeting dates
- 09-02-2026-12-21-2026
- Location
- —
- Instructor
- Laguerre, P
Section notes
Fully online, with no scheduled virtual meetings. NO class meeting times are posted. Location ONLINE Add'l Info https://bergen.edu/online
W198
5 openSeats: 26/31 seats Last recorded: Aug 13, 2026, 3:17 PM- Days & times
- (Asynchronous Lecture)
- Meeting dates
- 09-23-2026-12-19-2026
- Location
- —
- Instructor
- Laguerre, P
Section notes
Course starts on 9/23/26. Fully online, with no scheduled virtual meetings. NO class meeting times are posted. Location ONLINE Add'l Info https://bergen.edu/online
WC222
2 openSeats: 29/31 seats Last recorded: Aug 13, 2026, 3:17 PM- Days & times
- (Asynchronous Lecture)
- Meeting dates
- 10-26-2026-12-21-2026
- Location
- —
- Instructor
- Smith, L
Section notes
Course starts on 10/26/26. Fully online, with no scheduled virtual meetings. NO class meeting times are posted. Location ONLINE Add'l Info https://bergen.edu/online
W098
16 openSeats: 14/30 seats Last recorded: Aug 13, 2026, 3:17 PM- Days & times
- (Asynchronous Lecture)
- Meeting dates
- 09-02-2026-12-21-2026
- Location
- —
- Instructor
- Corrieri, D
Section notes
Fully online, with no scheduled virtual meetings. NO class meeting times are posted. Location ONLINE Add'l Info https://bergen.edu/online