Creative Storytelling & Communications

Catalog description

This course explores the art and strategy of storytelling as a tool for creative expression and professional communication. Students learn to craft compelling narratives that convey ideas, brand identity, and creative vision across multiple platforms, including digital media, social channels, presentations, and marketing campaigns. Emphasis is placed on audience engagement, narrative structure, visual and verbal communication techniques, and persuasive messaging. Through hands-on projects and critiques, students develop the ability to tell authentic, impactful stories that connect with audiences, elevate creative work, and support professional and entrepreneurial objectives.