AI Fundamentals and Business Impact

Catalog description

Students will gain a comprehensive understanding of AI technologies, including machine learning, deep learning and natural language processing, and learn how to harness these technologies to drive business success. The course focuses on the strategic integration of AI into business processes, enhancing decision-making, fostering innovation, and creating competitive advantages. Through case studies, hands-on projects, and interactive discussions, students will learn how to strategically integrate AI into various business functions such as marketing, finance, operations, and customer service. Ethical considerations and the future impact of AI on the workforce and society will also be addressed.