Entrepreneurship and Business

Catalog description

This course is designed to introduce students to the entrepreneurial mindset, including the concepts of innovation and newness. Students evaluate a variety of entrepreneurial activities, including outright ownership, franchising, outsourcing and partnerships. Traits and characteristics of successful entrepreneurs and entrepreneurial teams will be covered along with aligning organizational design with the business goals, strategy and business model, defining key roles, core competency requirements & job specifications, and recruiting and building the team. The final project in this course is the development of a Business Plan for an idea of the student’s choosing. Prerequisites for MSM program only: MSM 500, MSM 510, MSM 520, MSM 610, MSM 620, and MSM 630.