Business Communication

Catalog description

Students learn principles for effective written and oral communication in business and professional settings. Students analyze the needs of divergent audiences and craft messages using technology tools and media appropriate for effective professional communication. Coursework includes the construction of informative and persuasive presentations, business reports, resumes, memorandums, proposals, emails, evaluations and basic research reports. Students will learn the essentials of business etiquette, as well as communication strategies in writing, face-to-face interaction, group meetings, and public presentations.