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BUSN 321Marketing
Augustana College · 4.0 credits · UGRD
Catalog
A principles of marketing course covering marketing strategic planning including target market selection, product planning, pricing strategy, distribution systems and communications strategy. These marketing activities are influenced by an organization's resources and external factors such as culture and competition. The course also gives an overview of marketing research methods and consumer behavior. Pre-requisite: BUSN-205, BUSN-211.
Recent sections
Fall 2026 · 3 sections
Aug 31 – Dec 11
| Section | Days & time | Location | Instructor |
|---|---|---|---|
| 01Class #91677 | Tu Th · 12:20 – 2:00 PM | Olin Center 201 | Vaughan, Claudia |
| 01 notes: Instructional method: Lecture | |||
| 02Class #91678 | |||