Ideation and Creativity

Catalog description

This course explores creativity and innovation in business and personal life through lectures and discussions, group and individual activities. Successfully completing the course means that students will: (a) Become familiar with and successfully use techniques to enhance creativity and problem-solving activities as individuals and as members of teams. (b) Explore in-depth the creative framework and process underlying the invention/innovation of a specific, successful product (or service) of interest to the student and share insights gained with the class. (c) Work in a team to redesign a common household product applying techniques/concepts from the course. (d) Understand methods, practices and conditions useful at the organizational level to stimulate creativity and realize successful innovations.