MBA 548

Analytical Modeling for Decision Making

Ashland University · UGRD · Fall 2026

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Analytical modeling is the important tool used in business analytics to improve an organization's ability to enact rational and meaningful management decisions. This class will expose students to the use of optimization and simulation models to assist in decision-making in a variety of business applications, including production, logistics, marketing, accounting and finance. Topics covered include linear/nonlinear optimization, simulation, and decision analysis. A strong emphasis on case studies and experiential learning will be used throughout the course, in order to give students practical experience with the tools. Students will develop and apply optimization and emulation models using Microsoft Excel and Excel's add-in, Solver.

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Class #ashland-1181Fall 2026UGRD- credits
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