BANA 348

Business Analytics I

Ashland University · UGRD · Fall 2026

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This course teaches the basic skills, applications, and practices necessary for continual exploration and investigation of organizational data. Based on statistical methods, business analytics searches for new insights and understanding of organizational performance. The course presents the logical process of conducting a statistical analytics project. Topic coverage includes descriptive and inferential statistics. Emphasis will be given to written description of analytical results. Students are encouraged to analyze data related to their major.

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Class #ashland-0115Fall 2026UGRD- credits
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