MKT 561

Customer-Centric Research and Analytics

Arizona State University Digital Immersion · UGRD · Fall 2026

1 section

Catalog description

Covers three major components: (1) a consideration of what it means to be 'customer centric'; (2) development of qualitative and quantitative market research techniques; and (3) application of this material to project situations.

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Class #arizona_digital_immersion-9062Fall 2026UGRD1 - 4 credits

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Instructor: Staff

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