MKT 520

Delivering Outstanding CX Through Service and Digital Experiences

Arizona State University Digital Immersion · UGRD · Fall 2026

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Explores how to develop long-term, loyal relationships with customers by optimizing the experiences they have with the firm across a variety of touchpoints. Students learn several frameworks to help them to create and document quality experiences.

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Class #arizona_digital_immersion-9053Fall 2026UGRD1 - 4 credits
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